Last Saturday, January 23, 2016, Nestlé Philippines has officially opened the MILO Stadium, its state-of-the-art, kid-sized sports arena located inside KidZania Manila in Bonifacio Global City, Taguig. Purple Plum Fairy together with our beloved Kyle witnessed as Nestlé Philippines unveiled its MILO Stadium which was specifically designed for kids 7-14 year olds and aims to get kids started on living an active and healthy lifestyle through physical activity and proper nutrition. TV host and celebrity mom, Patricia Bermudez-Hizon hosted the fun event.
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| Celebrity mom and event host Patricia Bermudez-Hizon |
According to Ms. Myra Monozca, Kidzania’s Minister of State Communications, when Kidzania Manila partners for a particular brand, it has to be a brand that kids are not only familiar with but it has to be something that they also trusted and loved. And since MILO is the world’s leading chocolate malt beverage that has been loved and trusted both by parents and kids alike, it was but natural for Kidzania to have this partnership with Milo.
KidZania Manila is the ultimate role-playing environment where kids get to live out their big dreams in a fun, learning experience. Inside the MILO Stadium, kids play the role of an athlete, specializing in either Basketball, Football, Volleyball or Cheerleading. Each sport will train them in a series of drills and take them through a live game simulation that promotes the value of teamwork among others. Apart from the physical benefits of sports, the KidZania instructors, called Zupervisors, will also teach kids the importance of proper nutrition, which is essential for any athlete to live an active and healthy lifestyle. Another activity of choice for the kids is to learn the MILO Champ Moves dance, a three-minute exercise emulating sports movements, designed to energize their body and mind for the day ahead.
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| Kidzania Manila and Nestle Philippines executives does the Kidzo sign |
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| Nestle Philippines and Kidzania executives with the kid participants |
During the said launch, the kids of the members of the media and mom bloggers enjoyed an afternoon of basketball clinic under Ateneo’s star player Kiefer Ravena while the girls had fun with Volleyball Star player Gretchen Ho for an energetic cheerleading class.
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| Kyle Madrid with Ateneo's Volleyball Team star player Gretchen Ho |
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| Kyle Madrid with Kiefer Ravena |
My nephew Kyle also took the chance to have photo opportunities with both Gretchen Ho and Kiefer Ravena, Milo's celebrity guest star players.
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| Basketball clinic in action with Kiefer Ravena |
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| Get your pompoms ready with this cheerleading class |
“For over 50 years, MILO has continued to build champions in sports and in life. The opening of our MILO Stadium marks another important chapter in our story as we continue to nourish kids with the winning energy to live an active and healthy lifestyle, and discover the Champion in them,” said Jacques Reber, Chairman and CEO of Nestlé Philippines, Inc.
Maricel Pangilinan Arenas, State Governor of KidZania Manila, shared: “We are very proud of our partnership with Nestlé in creating the MILO Stadium. By combining education with entertainment, we hope to inspire kids to learn values and lessons that will lead them to be outstanding KidZania citizens. Teamwork, discipline and hard work are just some of the values they will walk away with when they leave the MILO Stadium.”
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| Gretchen Ho is being interviewed by Patricia Hizon |
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| Kiefer Ravena being interviewed by event host Patricia Hizon |
MILO also used this opportunity to recognize the important role Moms play in the lifestyle choices of their kids. Since day one, Moms have been the consistent figure in every kid’s life, inspiring them to make the best choices to be good-natured, respectful, disciplined, and responsible individuals.
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| The participants with the Milo and Kidzania execs |
“Now, especially during their formative years, Moms have an important role to play in helping their kids live an active and healthy lifestyle. By bringing them to the MILO Stadium, you have already taken that first step and whether by example or by just being the support they need, we encourage Moms to continue being active in guiding, teaching and inspiring their kids to be a Champion every day,” added Reber.
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| We totally loved this Kidzania media pass |
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| Unlimited Milo samples were given during the event. |
Being a champion has never been easy, let alone raising one. That is why MILO has introduced its new formula with Activ-Go designed to energize both the body and mind to help kids reach their full potential both physically and mentally.
So when you visit, Kidzania Manila, don't forget to drop by the newly opened MILO Stadium--the home of future champions!
Disclaimer: I am not compensated for this post. Opinions expressed are my own.
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