The rise of e-cigarettes |
Electronic cigarettes, or e-cigarettes, are battery operated devices that heat a liquid to produce a vapor that users inhale. They are designed to deliver nicotine and/or other chemicals via an aerosol vapor directly to your lungs (also referred to as vape or e-liquid nicotine). E-cigarettes do not generally contain tobacco and products vary in terms of ingredients and designs.
All e-cigarettes have three basic components: a battery, an atomizer and a fluid cartridge. The fluid used in e-cigarettes usually contains propylene glycol, glycerol, nicotine and added flavorings.
RELX Original Color E-Cigars |
The use of electronic cigarettes has surged worldwide over
the past decade, with the global market valued at US$10.3B in 2018 and expected
to grow at a CAGR of 24.9% from 2019 to 2025 per multiple reports. Though there
are several major players in the vaping industry, most of them owned by tobacco
companies, one recent independent entrant, RELX Technology – pronounced “relax”
– has stood out from the competition.
RELX Classic Black Starter Kit |
Founded by ex-Uber China Head Kate Wang in January 2018, RELX
Technology’s products have experienced tremendous success with adult smokers
globally, catapulting it to the position of the leading closed-system
e-cigarette brand in Asia.
Motivated by her father’s lifelong struggle to quit
cigarettes and the lack of suitable new generation products in the market, Wang
took it upon herself to start a company that prioritizes innovation, safety,
and product quality.
RELX Navy Blue E-Cigar |
With a mission to empower adult smokers through advanced
technology and user-friendly design without sacrificing ethics, RELX
Technology’s core business encompasses independent R&D, product design and
development, and sales. From its inception, RELX Technology has conceptualized
and put into effect its ‘Guardian Program’ - a company-wide initiative that
stretches from product development to sales, ensuring that the company puts the
necessary effort in preventing and discouraging the use of e-cigarettes by
minors, whether this be through concerted efforts with retailers to step up
on-site identification of purchasers, or launching facial-recognition vending
machines in China that dispense products only to adults against their national
ID cards.
RELX Celestial Series of E-Cigar |
Cutting-edge R&D that focuses on problems faced by adult smokers wishing to quit cigarettes
In an industry focused on top-line growth, RELX Technology
has invested millions of dollars into building its own facilities and operates
the first CNAS-certified lab owned by an independent vape brand. RELX
Technology also holds more than 20 international patents on its groundbreaking
innovations in e-cigarette technology, all geared towards improving safety,
quality, and user experience that helps smokers quit cigarettes more
efficiently. Its products such as the RELX Alpha and RELX i include a haptic
feedback feature called SmartPace, which vibrates to let users know when they
should stop vaping and put down their devices. RELX Tech’s latest product, a
smart e-cigarette called RELX i, connects to the companion smartphone app that
features in-depth usage statistics and a child lock that prevents unauthorized
use.
RELX E-CIGARS NOW IN THE PHILIPPINES |
RELX Technology brings its advanced e-cigarette products to Philippines
Filipino e-cigarette users have something to be happy about. RELX advanced technology is now available in the country. Yes, RELX is now available in the Philippines through it’s physical
stores and online partners such as Lazada and Shoppee. The RELX starter kits
are available in the variants of Classic Black, Rose Gold. Space Gray, Navy
Blue, Red, and Turquoise and just recently they have released the Celestial
series, which features the stunning variants of Sunset Glow, Solar Eclipse, and
Mystic Aurora. RELX also has a wide range of pod flavors such as Mango, Lemon
Tea, Blueberry, Grapefruit, Ludou Ice, Fresh Cucumber, Mint, Classic Tobacco,
Banana, Greentea, Peach Oolong, and Icy Slush. All RELX starter kits comes with
1 vape electronic cigarette, charger, and 1 pod priced at Php 1,599.00
Check out relx.com.ph to check
physical and online stores near you. Follow them on Facebook (https://www.facebook.com/RELXPhilippines/) and Instagram (@relx.ph)
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